A whopping 75 percent of connected TV users actually care about their video apps, says The NPD Group, a firm that tracks market data and consumers.

While the study did not investigate potentially useful or desirable apps for social media, music or photo streaming, the survey of 3,800 did come up with a top 10 for the video category:

  1. Netflix
  2. YouTube
  3. The Weather Channel
  4. HuluPlus
  5. History (formerly, The History Channel)
  6. Amazon Instant Video/Prime Video
  7. HBOGo
  8. Fox News
  9. PBS
  10. WatchESPN