[EN] FB launches eBay rival in the US, UK, Australia, and New Zealand
The social network is offering its users a place to buy and sell items from within its mobile application. The Marketplace feature will debut in Australia, the US, UK and New Zealand today.
Oct 4 2016
The retail feature can be accessed through a shop icon in the Facebook app. Sale items are organised by location on the Marketplace home page. The tool also offers the ability to search by category, price, and item type.
The social media giant is hoping to tap into the 450 million people who visit buy and sell groups on its platform each month.
Items for sale are listed with the seller's name, profile photo and general location, alongside a product description. Contact is facilitated through direct messages.
Facebook does not provide payment or delivery services for items within the Marketplace.
The company said it would make the feature available on the desktop version of its platform in coming months.
Ebay currently boasts around 164 million active users globally.
Facebook's new eBay rival already has drugs, guns and animals for sale
4 October 2016
Facebook has been forced to apologise after guns, drugs and sex were found to be for sale on its new "marketplace".
The social media giant's Marketplace, launched on Monday, is an online shop where users can sell anything from old clothes to houses through their Facebook account.
Designed to rival sites such as eBay and Amazon, users managed to exploit a "technical issue" in the store in the first hours of its opening to sell illicit goods from weapons to animals.
After discovering the flaw that allowed some users to post illegal and adult items that violate Facebook's terms of service, the company apologised and said it would fix the glitch that had stopped its filtering system from working.
"As a result [of a technical issue in the reviewing system], certain posts with content that violated our policies were made visible to people visiting Marketplace," said Mary Ku, director of product management at Facebook. "We apologise for this issue."
Facebook said it is working on a fix and will be "closely monitoring" the service manually to identify and remove posts that violate its terms before Marketplace is available to more users.
The news comes after security experts warned users to exercise caution on Marketplace, which doesn't have a secure payments system or user rating system like eBay and Amazon.
"It's not like Uber where there's registered people, it is up to users to see if someone is fake," said David Emm, principal security researcher at Kaspersky Lab. "It's also easy to post a picture of something and charge money for something even if the real goods don't exist, or they are stolen."
Facebook created Marketplace in response to some 450 million people who already use its Groups to buy and sell things.
Users can browse goods on Marketplace, which is available in the UK, US, Australia and New Zealand, that are in their local area. The social network will show users items it thinks they will be interested using its algorithm. If they see an item they want they can message the seller directly and arrange the purchase.
As there is no limit on the price tag, users can advertise expensive items such as houses and cars.
As well as illegal goods, Facebook bans "non-physical items", such as services, digital products and rentals. Nevertheless users were found to be advertising everything from a "farm hand" for $1 to "About 6 oz. water (bottle not included)".
Although not in violations of the company's policies, other strange items found on Marketplace include a bath tube with a hot dog in, freshly caught fish, tamales and selfies.
Facebook lança concorrente para o Craigslist — de novo
O Facebook está lançando um recurso chamado Marketplace que permitirá que os usuários publiquem itens para venda e busquem coisas para comprar, como no Craigslist.
A maior empresa de rede social do mundo está apostando na falta de memória coletiva da Internet. O Facebook criou um serviço similar -- também chamado Marketplace -- em 2007, mas que nunca decolou e foi repassado a um terceiro chamado Oodle em 2009.
Desta vez pode ser diferente. Primeiro, o antigo Marketplace funcionava apenas em computadores e a maioria dos usuários do Facebook atualmente utiliza dispositivos móveis, plataforma para a qual o Craigslist sequer preparou um aplicativo.
Segundo, os telefones oferecem ao Facebook dados melhores sobre a localização dos usuários, o que possibilita a apresentação de oportunidades de compra e venda na área em que eles estão.
O Facebook afirma estar confiante de que o serviço está pronto para o horário nobre após testar os recursos do mercado por mais de um ano dentro de grupos do Facebook.
Mais de 450 milhões de pessoas visitam grupos de compra e venda no Facebook todos os meses, escreveu Mary Ku, diretora de gestão de produtos, em uma postagem de blog.
Contudo, o Facebook historicamente enfrentou problemas para fazer com que os recursos comerciais decolem, em parte porque seus usuários veem o site como um lugar para conversar com os amigos, não para comprar.
As ações do eBay, um dos primeiros mercados online, chegaram a cair 3,5 por cento, para US$ 31,75, no início das negociações após o anúncio do Facebook.
O Facebook não ganhará dinheiro com o Marketplace porque permitirá que compradores e vendedores fechem as transações como preferirem, inclusive fora do site.
A partir desta segunda-feira, as pessoas podem acessar o serviço por meio do ícone “shop” na parte de baixo do aplicativo móvel, mas por enquanto apenas nos EUA, Reino Unido, Austrália e Nova Zelândia.
Facebook Is Launching Another Craigslist Competitor
Can Marketplace 2.0 gain more traction than it initially did in 2007?
October 3, 2016
When Facebook sees something that another company is doing, it tends to do one of two things: try to buy the successful company in question, or replicate the feature itself. Instead of making its own photo-editing and sharing feed, Facebook simply purchased Instagram. In 2012, Facebook launched (and then closed down) Poke, a stand-alone mobile app that looked similar to Snapchat. When Evan Spiegel declined Mark Zuckerberg’s attempts to buy Snapchat in 2013, Facebook made several other attempts to replicate Snapchat’s features within Facebook, including launching self-destructing messaging service Slingshot, testing self-destructing Facebook Messenger messages, and most recently testing out disappearing photo and video messages in Facebook Messenger.
If imitation is the sincerest form of flattery, Craigslist should be honored (and maybe a little worried) by Facebook’s newest feature. On Monday, the social-media giant announced Marketplace, a formalized place within Facebook’s platform for users to buy and sell items to nearby users, not unlike Craigslist. Nor is this the first time that Facebook has attempted to copy Craigslist’s success. In 2007, a similar service, also called Marketplace, launched on Facebook, without much success. “You can create a listing for basically anything, and you can easily track your connections to other people in Marketplace,” according to Facebook’s 2007 post announcing the feature. “This means that the next time you want to buy something, you can ask a mutual friend of the seller if she is the type to scratch CDs or let the cat have free reign over the sofa bed.” The initial Marketplace didn’t survive for very long: after two years, Facebook gave Oodle, the commerce platform that ran Marketplace, control of the service. (Oodle was later acquired by QVC.)
Unlike Craigslist, Marketplace won’t be anonymous—a blessing or a curse, depending on your point of view. Both services let users browse geographically and by category. But while Craigslist is something of a free-for-all, a Web 1.0 Wild West where users have been known to find “missing connections” and sex partners alongside old IKEA furniture or used cars, Facebook’s Marketplace will display user profiles and facilitate conversation over its Messenger app. (Craigslist doesn’t have its own mobile app, while Facebook has 1.57 billion mobile monthly active users). Still, some elements of the potentially creepy Craigslist transaction remain: Facebook says it won’t arrange payment or delivery, leaving that part up to users to figure out themselves. Users already populate unofficial groups on Facebook to buy and sell items—according to Facebook director of product management Mary Ku, more than 450 million people are doing so already. Marketplace is simply a way for Facebook to formalize the process and, one imagines, monetize a new trove of user data for advertisers.
Facebook Marketplace is All About Data and a Walled Garden
The social giant doesn’t handle payment or delivery inside the marketplace. It’s a smart move by Facebook. The company doesn’t need the headache of policing the payments and delivery.
Sure, it could add to the bottom line in quarterly results, but the rollout of the feature already adds to its profit with one hell of an easy button. Data. You are searching for electronics but not sure on what to buy?
Great news for Facebook who just tracked that searched and can offer up the data for advertisers looking to make a sale. The company doesn’t need to charge for listings (Craigslist does for job listings) to turn a profit. It already pulls in billions in revenue, and the new Marketplace is another data stream to offer advertisers.
A bonus for Facebook is it keeps you in its walled garden of apps. You browsing the marketplace means you aren’t searching eBay or Craigslist. Facebook keeps you inside its ecosystem and data mining the hell out of your product searches.